Building a business is an inherently risky proposition, so much so that 70% of companies fail within the first ten years of operations. How do you build a business that stands the test of time? Here are four key ideas that will help your business make it to ten years or more. (Watch this Video …
For several years, I posted a list of books I read every year, but fell out of the habit of doing that after 2015. I continue to read about 25 non-fiction books each year, because I truly believe in the classic quote from Charley Tremendous Jones: “You will be the same person in five years …
BREAKING: The second edition of Email Marketing Demystified is coming out on March 25th! Last fall, I was teaching a class on email marketing at the Zeal Center for Entrepreneurship in my hometown of Sioux Falls, South Dakota. During the question and answer section of my talk, a friend noted that Email Marketing Demystified was …
If you’re building a business, you have to stay on top of your personal finances because your business’s finances and your personal finances will intertwine whether you realize it or not. In this video, I discuss six different financial metrics that you should track on relating to your personal finances. (Watch this Video on YouTube) …
(Watch this Video on YouTube) Prefer to read instead of watch? Here’s a rough script I used for this video. Whenever you’re going into business, your goal at the end of the day is to be able to take money home from your business so that you have an income to provide for your family, …
Given the sheer number of online scams, consumers will be naturally skeptical when they visit your website for the first time. In this video, I show nine different ways that you can foster trust with the people visiting your website, making them more likely to trust your brand and purchase from your company. (Watch this …
Are you looking to help grow the startup community or ecosystem in your city? There are three key things that you can do to help bring more startups to your city. (Watch this Video on YouTube) Want to read instead of watch? Here’s a rough script I used for this video. I live in Sioux …
Having your business name trademarked can be an incredibly valuable thing for your business, because it prevents other businesses in your category from using your name. Learn why you might want a trademark and why trying to file a trademark yourself might be a bad idea. Watch this Video on YouTube Here’s a rough script …
March 6th, 2019 marks the five year anniversary of 1 Million Cups in Sioux Falls. In March 2014, we held the first 1 Million Cups event at Queen City Bakery and heard from Andy Traub of Take Permission Marketing. 1 Million Cups has since expanded to more than 100 cities across the country, helping answer …
What should you do when someone copies your business? Your first inclination will be to get mad at them for stealing your idea, but that may not be the most helpful thing for your business. (Watch this Video on YouTube) Here’s a rough script if you prefer to read instead of watch: In this video, …