During the World Wide Developer Conference earlier in June, Apple announced that its mail client would start blocking tracking pixels which allow email marketers to know when a user has opened their email. Tracking pixels, which are referred to by some as “spy pixels,” are primarily used to determine which subscribers are active and which …
How to Prevent Your WordPress Website from Getting Hacked
“Hey, did you know one of your websites is redirecting to a Viagra website?” Receiving that phone call or email is probably not the way that you’d like to start your day. There’s big money in hacking websites, and using them for black-hat SEO or marketing purposes or serving malware to your visitors, so you …
How to Implement the SendGrid Newsletter API in ASP.NET and C#
A while back, SendGrid announced its newsletter functionality that provides functionality for managing and emailing distribution lists. If you’re a developer that makes use of SendGrid, you’re probably managing your list internally in a SQL database and have no need for SendGrid’s newsletter functionality, but there are two distinct advantages to using the Newsletter API.The …
How to Automatically Backup Your WordPress Website with BackWPUp
What would happen to your website if the server that powers your website were to crash? You would probably assume that’s something the hosting company is going to worry about and would go on with your life while you wait for them to get it back up and running. Unfortunately, many companies that offer shared …
How to Prevent WordPress Comment Spam
If you run a blog that’s powered by WordPress, inevitably your website will be hit by a deluge of comment spam. More often than not, it comes from automated software tools designed to build links back to the spammer’s website for search engine optimization (SEO) purposes. If you leave your WordPress blog unprotected, your posts …
How to Improve the Performance of Your WordPress Blog
WordPress does a lot of things right. It’s easy-to-use, it’s extensible and it has been widely adopted by the website development community. Unfortunately, WordPress doesn’t do a great job when operating under a heavy load of traffic, especially when residing on a shared hosting server and being combined with a couple of dozen third-party plugins …
Five Common Website Mistakes Made by Small Businesses
How to Automatically Insert Affiliate Links into your Blog Posts
My company has done pretty well with affiliate advertising over the last couple of years by creating high-quality content about a product or service that has an affiliate program and including appropriate affiliate banners and links in those articles. For example, you can read a review I did of Lending Club’s peer-to-peer lending service on …
Developing a Rock Solid WordPress Backup Strategy
How to Supercharge your WordPress Installation
WordPress has been the single best and single worst piece of software for my company. Almost all of the sites that my company operates are powered by WordPress. On one hand, it’s a fantastic content management system that’s easy to setup and upgrade. If there’s something you want to do on your website, chances are, …